France's DPP ecosystem is taking shape. A standards body and a software vendor team up around the product passport.
The first truly binding DPP arrives. EV, light transport, industrial batteries > 2 kWh: a digital passport via QR code becomes mandatory.
Fifty years after its invention, a major retailer moves to QR/2D. When the retailer moves, suppliers follow.
A GTIN becomes a URL. A single QR serves as both a web link and a machine identifier. The technical bridge between object and record.
48 countries, 88% of global GDP already engaged. Brands must add 2D to packaging; checkouts must read it by the end of 2027.